Thursday, January 21, 2010

GOOGLE ADSENSE

Google AdSense is the program from Google which allows you to host advertisements on your website or blog. Of course, you get paid every time someone clicks on that ad. There is general opinion on the internet that AdSense, along with Clickbank is the easiest way to make big incomes online. Of course that’s not true! So here are few tips and advices to make it easier. The most important thing with AdSense is to have a website or a blog which gets a lot of traffic and ranks high on search engines, so you’re going to need to do some search engine optimization. If you want to make money with AdSense but you still don’t have your website, a free blog is better than the site for which you need to pay domain name. When making a site don’t make it just for money! It mustn’t be too obvious that the sole purpose is to make money. If the rest of the content is meaningless and unorganized people wont stay long on your site and they certainly wont click on the your ads. You should write about something you are good at, like your job or hobby. It is possible to choose the form of ads that will be displayed. We recommend you to pick only textual advertisements; people just hate big colorful banners. The color of the text is also very important. The studies have shown that people best react to ads that are blended with background, and they hate screaming colors. I.e. if your page background is black, the text of the ads should be light gray or white. The best position for ads is in the middle of the text in your post and underneath the page header.
The Google won’t agree to put its ads on just any site; the site must be about something. You probably won’t get allowed to post ads if you write about yourself. The Google advertisements are forbidden on sites about weapons (at least for civil use, I think that writing about military is allowed), alcohol, cigarettes and tobacco, drugs/narcotics, violence and sites that promote illegal actions. You must also have Privacy Policy for your site. Google is one of the rare companies that actually care about breakings of user agreement and many users of AdSense found themselves banned because they were unaware of their obligations and restrictions. Google is very good at detecting frauds so if you click on your own ads or use some program/robot to do it you will be discovered and banned. Don’t hide your ad links or openly ask visitors on your page to click on them. That way you will lose your audience and get banned. Google doesn’t specify how much they pay for their ads and you shouldn’t either. The payment varies from ad to ad and you are forbidden to publish how much you make from specific ads. If you receive any info about this you aren’t allowed to distribute them.